Tuesday, July 22, 2014

The Benefits of an Open House

You’re ready to sell your home and your real estate agent suggests an open house to showcase your home. What are the benefits to an open house?

Open Houses are one of the most effective ways to showcase your home to potential buyers. It gets eyes on your home to bring in potential buyers who would otherwise be too lazy or unmotivated to book a showing. By adding in advertising and signage and you’re going to catch the eye of casual and serious prospective buyers.

By doing an open house, you can set the scene your way with prospective homebuyers. Many times, prospective buyers will want to view your home with little to no notice. It can be stressful keeping your home “showcase ready” while on the market. With an open house, you’ll be able to prepare for an event that has the potential to bring in many potential buyers. Sweeten the deal by baking cookies and setting them out or filling vases with fresh flowers.

Another benefit of having an open house is that you are able to lock in an interested buyer. If your home has already caught the eye of a potential buyer they are more willing to come back for a second look at your home in a less formal setting. An open house gives the buyer the opportunity to also bring family and friends to the showing. Any given weekend, you’re likely to see multiple open houses in a particular location.

Buyers that are interested in purchasing a home in your area is able to compare homes in the area that are for sale by attending many different open houses, which gives you the opportunity to allow your home to stand out in a crowd.

Finally, another benefit of an open house is that you get to choose the timing to showcase your home. Holding an open house has the potential to put your home on the real estate map. Work strategically with your agent to schedule and organize a successful open house.


Your Local San Diego Real Estate Expert,


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